AmbITion Re:connected Introduction

This is a live blog of the AmbITion Re:connected  event at the Museum of Science and Industry, Manchester.  If you spot any errors or inaccuracies or would simply like to contribute to the conversation, leave us a comment!

Adrian Slatcher is now introducing the agenda for the day.  We get an hour and 20 minutes for lunch and are encouraged to visit the exhibitions at the Museum of Science and Industry.

On next is Hannah Rudman, director of AmbITion to talk us through the day which is about sharing the achievements of the arts organisations that have taken part in the 3 year Arts Council-funded AmbITion digital development programme.

Background to the AmbITion project was an Arts Magnet research project that indicated that Arts organisations had to change holistically to incorporate digital technology.

An Arts Council fund called Thrive! came into being.  Thrive!  was about organisations being sustainable and resilient into the 21st Century.  The AmbITIon project was birthed out of Thrive!

AmbITion organisations are listed here.

AmbITion has been successful because it has been about change in the organisations involved, involving cross-departmental audit and diagnostics.  Business cases embeds thinking and learning.  Implementation is owned by the organisation.  It’s scaleable.

It’s not all been about money.  Some organisations have received consultancy support to implement 2-3 year old technology.   Others have been helped to roll out changes that didn’t involve direct funding.

What AmbITion has achieved

The model is being studied by Arts Council Scotland.

Where next:

Case Studies – 15 written case studies of pre-existing good practice.  Video case studies and more.

Still to come, research from academic institution partners.   Lots of digital video content.


The roadshows are to disseminate learning and initiate sharing of experience.   North West Roadshow on 22nd April, East Roadshow 14th July.

Example social network – the North East AmbITion social network.

What’s next for Hannah:

The next big issue for the cultural sector – environmental sustainability.

Next on: Sarah Fisher (Arts Council England – NW), Dawn Giles (Arts Council England – East)


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